Here's my concept for scale as it might relate to a cookbook.
Remove all information from the book except ingredients. Leaving the binding and remnants of pages.
Remove from each "removed" text block everything except the ascenders and descenders leaving the structure with the little marks.
Chop the remaining text lines by cutting each letter in half.
The relation to Scale is that each component is measured by a different set of standards depending in which context it resides. As each component is removed from its "mother" component different measurements are used to complete/understand its function.
A cake or cupcakes could be the top of this pyramid. Susan
No comments:
Post a Comment